this is an expensive toy, called "demag", that is supposed to demagnetize LPs, any CDs, DVDs, SACDs, CD-Rs and DVD-Audio discs. this device also is great for removing the built-up magnetism in interconnects, speaker cables and power cords.

yes, it works even for cables! the demag removes the residual magnetic fields that build up over time in any cable.

it is claimed that demag will result in an increase in resolution and a more natural sense of “flow” to all of your records and discs.

but at usd1,800 a pop, only deep pockets need to apply! it is reported that hugo's boss (pun intended), eik yew goh (spelling) is so convinced of the benefits of the demag that he has bought a unit to be used for all his recordings. btw, congrats to mr. eik for his huge success of the LPCD series of audiophile cds.

for poor souls like me, i have to rely on my XLO and DENSEN discs for those all-important demos.

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