my chief producer, jin liang, is finally back to kl for a short break and we met up to discuss major agenda for the audiophile cd project. of chief concerns are the total budget needed and where the recording, mixing and mastering are going to be done. other issues like album concepts, songs selection, distribution, musicians engaged etc etc are easier issues to deal with.

on the same night, i went to see winnie singing live on stage at OUG halo cafe. this is the first time i saw her singing live (not counting all her past tv appearances) and dare i say, she is a thorough gem. not only could she sing like a pro, she can entertain as well. the chatty and apathetic crowd in halo cafe absolutely had no inkling that they were listening to a first-class singer. only a discerning producer like me could appreciate the immense talents and potential in her.

during the break, winnie came to my table and we started chatting. despite her maturity in her voice, at 27, she is essentially a young lass, a smart one at that. when i reached home that night, i sms-ed her with the text - "you definitely belong to the stage. it would be a crying shame if a voice like yours is buried and unexposed. there is a great population out there who will appreciate your talents. i have full confidence in you". she replied at 2am on the same night - "thanks for the words. though appreciation is hard to find nowadays, i still believe in it".

i related the whole winnie story to my senior IT sales director friend. he believes what is essential is savvy marketing to repackage the product (i.e. winnie the singer) into a world-class performer with global appeal, after all talented singers like sandy lam, a-mei, norah jones are not selling on their looks either.

the next day, my chief producer and me met up again with winnie to talk about the project in more detail. everybody is happy to start the project, so i guess project so music (PSM) is now officially started!

4 comments:

Anonymous said...

Bravo! Look forward to reading updates on the recording/producing process and, of course, the final product.

maggielurva 愛美姬 said...

the project will be updated as serialized articles here so stay tuned!

Anonymous said...

:), hurray. Patiently wait for it to come out, tired of buying those so call high priced audiophile cd. It's the time the foreigner pay a premium price to get our gem.

maggielurva 愛美姬 said...

haha, well and funnily said.

yeah, we would target the global chinese communities in the world, ie. malaysia, s'pore, taiwan, HK and china.

any marketing guru willing to help out?