tag:blogger.com,1999:blog-15183108.post8520844027827347797..comments2023-10-30T19:20:15.471+08:00Comments on desirable audio boutique 欲望:音响: hifi magazines - who read them?maggielurva 愛美姬http://www.blogger.com/profile/14547223575199060065noreply@blogger.comBlogger14125tag:blogger.com,1999:blog-15183108.post-11580484424595196452008-10-03T17:37:00.000+08:002008-10-03T17:37:00.000+08:00Many UK and US magazines have their monthly figure...Many UK and US magazines have their monthly figures ratified by the Audited Bureau of Circulations.<BR/><BR/>The ones that can be freely found online at the relevant sites are as follows:<BR/><BR/>Stereophile (US): 75,875<BR/>What Hi-Fi? (UK): 59,147<BR/>Hi-Fi News (UK): 11,353<BR/>Hi-Fi Choice (UK): 10,013 <BR/><BR/>Other publishing houses do not put their titles up for audit, but not necessarily their figures are low, but because the cost of audit makes it difficult for small companies to justify the process.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-25187656338061362232008-10-03T16:14:00.000+08:002008-10-03T16:14:00.000+08:00ML,I hope you don't think I am being confrontation...ML,<BR/><BR/>I hope you don't think I am being confrontational but I seriously cannot agree with your assertion that there are only 500+ readers out there.<BR/><BR/>Your answer is because you are in the industry is just not good enough. Unless you can tell me that Stereophile or any other hifi mags (english or any otherwise) pass some info to you on how many Msian readers subscribes to their mag.<BR/><BR/>Asking me to do an audit bureau with you shows that you base it on "word of mouth", rather than actual figures. If there is so little readers, Malaysian hifi industry would have been dead and buried ages ago.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-83128919416959106592008-10-03T10:44:00.000+08:002008-10-03T10:44:00.000+08:00ken,do you want to engage an audit bureau and do t...ken,<BR/>do you want to engage an audit bureau and do the check with me?<BR/><BR/>how do i know? because i am in this industry!maggielurva 愛美姬https://www.blogger.com/profile/14547223575199060065noreply@blogger.comtag:blogger.com,1999:blog-15183108.post-79815112842934387742008-10-03T09:00:00.000+08:002008-10-03T09:00:00.000+08:00ML,Where do you get the number of 500+ hifi mag re...ML,<BR/><BR/>Where do you get the number of 500+ hifi mag readers? Do you have any proof? How do you know what is the subscription rate of foreign hifi mags?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-49876107592593371582008-10-02T12:02:00.000+08:002008-10-02T12:02:00.000+08:00wow, mr. alan sircom dropped by!alan, fully agreed...wow, mr. alan sircom dropped by!<BR/><BR/>alan, fully agreed with your views. <BR/><BR/>i would like to point out that the readership of the most popular hifi magazine in malaysia is only 500+, definitely below the 1k mark.<BR/><BR/>that's how pathetic the situation is.maggielurva 愛美姬https://www.blogger.com/profile/14547223575199060065noreply@blogger.comtag:blogger.com,1999:blog-15183108.post-45291754324379124802008-10-01T20:17:00.000+08:002008-10-01T20:17:00.000+08:00I write reviews for both online and print publicat...I write reviews for both online and print publications in the UK; currently Hi-Fi Choice, HiFi+ and Home Cinema Choice in print and AV Review online. I also edit an online photocommunity publication called ThinkCamera.<BR/><BR/>Given the choice, I would prefer to write for - and read - paper reviews, simply because they are not subject to the same strictures that beset online. To make words truly successful online means becoming handmaiden to Google - repeating the product name in full every hundred words or so, keeping sentences short and trying to stay somewhere between 300-1,000 words. Which is why printed media do not transfer well to online unless they are 're-subbed' to be more Google-chummy.<BR/><BR/>This does not sit comfortably with products that - by their very nature - demand a more leisurely approach to listening and a more existentialist review form. Even 6moons and the like suffer from the need to keep things Google-simple, because very few of those long-form 6moons reviews are as long-form (long-winded?) as the equivalent TAS, Stereophile or HiFi+ write-up.<BR/><BR/>Yes, magazines have taken a marked downturn in recent years in all sectors (not simply hi-fi). But we still haven't found a model that can provide an outlet that ticks both the SEO and the engaged-reader boxes yet.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-41409903987416784792008-09-30T23:23:00.000+08:002008-09-30T23:23:00.000+08:00Read what you can but trust your ears. Then buy wh...Read what you can but trust your ears. Then buy what you like.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-4506660476217026002008-09-30T11:24:00.000+08:002008-09-30T11:24:00.000+08:00well said, mark.i guess i am a totally different t...well said, mark.<BR/><BR/>i guess i am a totally different type of audiophile. i don't read reviews. i read intellectual discourse and musings from my fave writers. <BR/><BR/>some friends responded to this article and told me that they still read hifi magazines regularly so i guess i am wrong.<BR/><BR/>maybe i am too cynical ;-)maggielurva 愛美姬https://www.blogger.com/profile/14547223575199060065noreply@blogger.comtag:blogger.com,1999:blog-15183108.post-7648539258876086952008-09-29T16:34:00.000+08:002008-09-29T16:34:00.000+08:00If I only want mainstream products (ie manufacture...If I only want mainstream products (ie manufacturers with big advertising budgets), I will read Stereophile, and TAS as that's what they are meant for. However, I believe that there are much better value-for-money products with the same quality or not better, from companies who choose to use the less expensive but not less successful internet medium to promote themselves, and thus re-divert their advertising budget to better use. <BR/>Also, Stereophile, TAS and the likes solely confined themselves to US brands most of the time, and by reading them only, you are cutting off a big segment of the high-end manufacturers out their in Europe, Japan, Taiwan and China.<BR/>They are not in Stereophile not because they are not big, but because they are not sold or well distributed in US.<BR/>Sorry, I will trust my google search on the internet more so than the likes of Stereophile and major trade mags.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-602969659279946242008-09-29T10:20:00.000+08:002008-09-29T10:20:00.000+08:00Mr Wieman's points are pretty valid.Stereophile 's...Mr Wieman's points are pretty valid.Stereophile 's models of publications are really quite outstanding.having said that ,I find that they tend to review mainly mainstream products from large manufacturers.<BR/><BR/> That is why Hi-Fi + is such a breath of fresh air;and Roy Gregory IMO has the best reviewing ears.<BR/><BR/> As far as Internet resources are concerned ,I look at most of them but trust very few..Srajan Ebaen?No thanks...I''ll go for John Atkinson anydayAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-71283462607376180112008-09-29T09:24:00.000+08:002008-09-29T09:24:00.000+08:00I think Stereophile has the best model right now. ...I think Stereophile has the best model right now. They print an issue, then (within weeks) they add the majority of its contents to their web site, which is free and ad-supported.<BR/><BR/>Within five years, print-only magazines will transition to digital distribution. By then, most audiophiles will expect online versions to be available. Also, the economics of printing and shipping will become even more of a burden than they are now.<BR/><BR/>Personally, I am looking forward to this change because I think it will lead to better access to high-quality reviews for everyone. Although there are currently many sources of trustworthy and insightful reviews on the web, I do think the average quality of reviews in traditional print publications is higher.<BR/><BR/>Mark Wieman<BR/><A HREF="http://www.dailyaudiophile.com" REL="nofollow">www.dailyaudiophile.com</A>Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-16589413382061054122008-09-28T22:51:00.000+08:002008-09-28T22:51:00.000+08:00Maggie, I think you'd be wiser to pour all your cr...Maggie, I think you'd be wiser to pour all your creative resources in to this blog space. <BR/><BR/>AV Express is mainly a re-print of this blogs musings anyway!<BR/><BR/>Not much point if you ask me!<BR/><BR/>I still subscribe to Stereophile, and will occasionally buy Hi-Fi +, Hifi Choice and the Absolute Sound.<BR/><BR/>Most of my buying decisions are refered(other than certain knowledgable si-fus!) to mostly on line resources, mainly again, Stereophile, 6 Moons, Ultra Audio, Positive Feedback, Stereo Times and AV Reviews.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-82295385951854485942008-09-28T15:27:00.000+08:002008-09-28T15:27:00.000+08:00Ditto for me.. When it comes to crunch I find that...Ditto for me..<BR/><BR/><BR/> When it comes to crunch I find that 6moon,positive feedback and most internet-based publications tend ti 'inflate'the positives.i find R.gregory and and the Stereophile teams ' review more reassiuringAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-15183108.post-74777807818943571422008-09-28T15:06:00.000+08:002008-09-28T15:06:00.000+08:00Well ,for me I still consult most of major Magazin...Well ,for me I still consult most of major Magazines before an upgrade.<BR/><BR/> However,I only look at Hifi+ and Stereophiles these days.As for internet resources,I still feel the level of responsibility is not as high,and would read with a pinch of salt;certainly I do not really trust what is being discussed in AA and Audiogon.YMMVAnonymousnoreply@blogger.com